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Author Jocelyn Toolie Garner
Title Getting Help from a Web Professional
Category Website and Blog Issues
Article Web professionals are the people who take your preparatory branding and marketing work and turn it into a web presence that supports your business. I’m using the generic term “web professional” because as you will see, there are a substantial number of skills involved in creating an effective web site. It is very difficult if not impossible to find one person who can do everything for you.

Here are some questions to ask yourself before you ever approach a web professional for help. Arriving at a web professional’s door with these questions already answered will save you consulting time and money, and ensure that you get what you need from them.

What do you want visitors to your web site to do?




• Is your visitor supposed to read about you in preparation to buy or to make a phone call?

• Should they listen to your audio or watch your video?

• Do you want them to download free information?

• Should they read your articles?

• What do they need to do before taking advantage of your products and services?

Do you need more than one site?

• Will you need a site that sells your services?

• Do you need another for consulting clients?

• Do you need a site to sell one product or multiple products?

Of the work to be done, how much will you do yourself?

• Are you going to do the writing?

• Are you going to handle the maintenance yourself?

• Do you have HTML skills such that you could create the pages yourself?

What else will you want a web professional to do?

• Will they be creating your logos and color schemes?

• Will they create a style sheet for future web sites?

• Do you want them to handle the maintenance of your site?

Having identified what you need from a web professional, you can now go shopping for help. Armed with the information in this article, you’re more likely to find what you need and less likely to overspend on their services.

About the Author Jocelyn 'Toolie' Garner is a technology expert, speaker, and web designer whose acclaimed "I Can Fix My Website" course teaches website skills to entrepreneurs, small business owners, and virtual assistants. Don’t be held hostage by your web designer: learn how to update your website yourself. Visit www.icanfixmywebsite.com for more information.